On Running Cloud is a revolutionary brand that has redefined the running experience for athletes and enthusiasts alike. Founded in 2010 by Olivier Bernhard, a Swiss multiple-time world champion duathlete, along with his friends Caspar Coppetti and David Allemann, the brand was born out of a desire to create running shoes that could offer a unique and unparalleled running sensation.
The story of On Running Cloud begins with Bernhard, who, after retiring from professional sports, sought a way to continue his passion for running. Dissatisfied with the existing running shoes on the market, Bernhard experimented with creating his shoes by slicing up garden hoses and attaching them to his soles. This innovative idea led to the development of the now-iconic CloudTec® technology, which features soft cushioning pods that compress upon impact to absorb shock and then lock to provide a firm push-off.
This groundbreaking technology quickly gained popularity, and On Running Cloud shoes became known for their "barefoot yet cushioned" running experience. The brand's philosophy, "Run on Clouds,"
Over the years, On Running Cloud has expanded its product line to cater to various running needs, from daily runs to marathons, and even trail running. Each pair of shoes is designed with meticulous attention to detail, combining Swiss engineering with innovative materials to ensure maximum performance and comfort. One of the standout features of On Running Cloud is its commitment to sustainability. The brand incorporates eco-friendly materials into its designs, such as recycled polyester and castor bean oil, without compromising on quality or performance. This dedication to sustainability not only benefits the environment but also aligns with the values of the modern, conscious consumer. For those who are curious about the wide range of products offered by On Running Cloud, a comprehensive product spreadsheet
In conclusion, On Running Cloud has set a new standard in the running shoe industry. Its innovative technology, commitment to sustainability, and dedication to enhancing the running experience have made it a favorite among athletes and casual runners alike. Whether you're hitting the pavement or exploring rugged trails, On Running Cloud shoes are designed to keep you running on clouds.